VICI Language Dynamics Blog

For businesses that need bilinguals

For businesses that need bilinguals

We’ve worked with a lot of businesses over the years, and one thing is true about every single one of them:

They all want their staff to be able to converse in more than one language.

read more
Languages in the IT support sector: specialist interview

Languages in the IT support sector: specialist interview

Following up my repost of a brilliant article touching on the benefits of language training in IT support functions, I wanted to write a post deep-diving into the topic.  To get a first-hand account of what an invaluable asset multi-lingual helpdesk staff can be, I...

read more
Language training in hospitality – why bother?

Language training in hospitality – why bother?

Not far from our French office in Lons-le-Saunier is a lycée (state funded secondary school) specializing in “hôtellerie”. In addition to hospitality qualifications like business management and team leadership, it offers specific vocational courses; Hotel Technology...

read more
Products, branding and foreign languages

Products, branding and foreign languages

I was recently invited to a networking event by the Made in Jura Association in my town in the Jura, one of the last great undiscovered areas of France.  Not only was it a well-planned and thoroughly enjoyable networking opportunity but something I hadn’t done before:...

read more
No stranger to controversy.

No stranger to controversy.

No stranger to controversy, Sports Direct has scored another own goal after banning staff from speaking Welsh at its store in Bangor, north Wales. Sports Direct tried to blame health and safety, but banning the official language of Wales? It would be like telling...

read more
Breaking Down Language Barriers One Brick At A Time

Breaking Down Language Barriers One Brick At A Time

Language is essential for any kind of communication. Even people with speech, hearing or sight impairments communicate with sign language and braille. But communication becomes difficult in situations where people don’t understand each other’s language. This is known...

read more